Hopefully, you have some idea of what you want visitors to do on your site. Your site should be designed to drive a specific action-in other words, get visitors to do a specific thing.
Once you've decided what your primary goal is, your navigation should reflect it. The links that pertain most closely to your main goals should be emphasized the most. You need to guide the visitor in the direction you want him or her to go.
» Posted in Usability and navigation » 665 views
Don't mess with those links! When you're designing your site, you should leave your text links in their natural state-blue and underlined. We all want to be creative and not do the bland, expected, normal thing. We want to change our links to red, green, yellow, even black-anything but blue. And we have the urge to take off those underlines.
» Posted in Design and layout » 620 views
Makes your Web site quicker to update
As well as making your pages display quicker, CSS makes it easier to make global updates to your Web site. Say you're having a minor change in corporate image and want all your page headings changed from blue to green. With CSS controlling how your headings look, that means changing the colour in one file and the whole site shows the change - a two minute job rather than having to edit every page on the site.
» Posted in Design and layout » 706 views
Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.
You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.
» Posted in Advertising » 685 views